Vision

At No Quarter Coffee, three questions drive us.  How do our efforts improve the outcomes of coffee farmers, suppliers, roasters and their customers?  How can we connect the home- and small commercial roaster to the farmer, and ultimately connect the coffee consumer to the farmer?  How do we create new opportunities and journey new avenues in specialty coffee–without a defined map or explicit directions?

We believe that connections trump transactions, outcomes trump income, and people trump product.  We value creativity more highly than productivity.  Don’t get us wrong–we value incredible coffee–but we place greater value with the people that produce, roast and share the coffee than with the coffee alone.

Anything in any way beautiful derives its beauty from itself and asks nothing beyond itself. Praise is no part of it, for nothing is made worse or better by praise.

–Marcus Aurelius

One Response to “Vision”

  1. […] the rabbit hole of specialty coffee has generally followed the three questions voiced in the our vision.  Over the last year, we have attempted to connect this small operation with those working […]

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